Privacy Policy of Amsterdam Insight Research B.V.

Effective date: 21 July 2026

1. Introduction and company information

This Privacy Policy explains how Amsterdam Insight Research B.V. (“we”, “us”, “our”) collects, uses, discloses, stores, and protects personal data in connection with our market-research activities and related services.

Amsterdam Insight Research B.V. is the data controller for the processing of personal data described in this Privacy Policy.

Company details:

This Privacy Policy applies when you participate in surveys, interviews, focus groups, panels, research communities, testing sessions, or when you otherwise interact with our website, communications, or services.

2. Data collection and processing

We may collect and process the following categories of personal data, depending on your interaction with us:

We generally collect personal data directly from you, but we may also receive data from clients, panel providers, recruitment partners, public sources, analytics providers, or other lawful third parties.

We process personal data by means including collection, recording, organisation, structuring, storage, consultation, analysis, anonymisation, pseudonymisation, disclosure, and deletion.

3. Purpose of data processing

We process personal data for the following purposes:

Where possible, we use aggregated or anonymised data for analysis and reporting. We do not intentionally use research findings to identify individuals unless this is necessary for the specific research purpose and is lawfully permitted.

4. Legal basis for processing

We process personal data only where we have a valid legal basis. Depending on the context, our processing is based on one or more of the following grounds:

Where special categories of personal data are processed, we apply an additional lawful condition where required and take suitable safeguards.

5. Data sharing and third parties

We may share personal data with the following categories of recipients, where necessary and lawfully permitted:

We require third parties that process personal data on our behalf to implement appropriate technical and organisational measures and to use the data only according to our instructions and applicable law.

6. Data transfer to third countries

Some of our service providers or research partners may be located outside the European Economic Area (“EEA”) or may process data in countries outside the EEA. In such cases, we take appropriate steps to ensure that your personal data receives an adequate level of protection.

These safeguards may include:

Upon request, we can provide further information about the relevant transfer safeguards, subject to confidentiality and legal restrictions.

7. Storage duration

We retain personal data only for as long as necessary for the purposes for which it was collected, unless a longer retention period is required or permitted by law.

Retention periods may vary depending on the type of data and purpose, for example:

When personal data is no longer needed, we delete, anonymise, or securely archive it in accordance with our retention procedures.

8. User rights

Subject to applicable law, you have the following rights in relation to your personal data:

To exercise any of these rights, please contact us using the details provided below. We may need to verify your identity before responding. We will respond within the time limits required by applicable law.

Please note that these rights are not absolute and may be subject to legal exceptions, for example where retention is required by law or where disclosure would adversely affect the rights of others or the integrity of research.

9. Withdrawal of consent

Where processing is based on your consent, you may withdraw that consent at any time. Withdrawal does not affect the lawfulness of processing carried out before withdrawal.

You can withdraw consent by contacting us at [email protected] or by following any unsubscribe or opt-out instructions provided in our communications.

In some cases, withdrawing consent may mean that you can no longer participate in a particular research project or receive certain services, especially where consent is necessary for that activity.

10. Right to complain

If you believe that our processing of your personal data infringes applicable privacy law, you have the right to lodge a complaint with the competent supervisory authority.

You may also contact us first so that we can try to resolve your concerns directly. We take privacy matters seriously and will do our best to address complaints promptly and fairly.

For individuals in the Netherlands, the relevant supervisory authority is the Dutch Data Protection Authority (Autoriteit Persoonsgegevens), subject to applicable law and jurisdiction.

11. Data security

We implement appropriate technical and organisational measures designed to protect personal data against accidental or unlawful destruction, loss, alteration, unauthorised disclosure, or access.

These measures may include, as appropriate:

While we use reasonable safeguards, no method of transmission over the internet or method of electronic storage is completely secure. We therefore cannot guarantee absolute security.

12. Contact information

If you have questions about this Privacy Policy, our processing of your personal data, or if you wish to exercise your rights, please contact:

13. Changes to privacy policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, technology, or business operations.

When we make material changes, we will take reasonable steps to inform you, such as posting the updated policy on our website or contacting you directly where appropriate.

We encourage you to review this Privacy Policy periodically to stay informed about how Amsterdam Insight Research B.V. processes personal data.

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